A Class in Life



Imagine for a second that it is the year 2030.

One of your children (or grandchildren) is about to begin middle or high school.  After she has completed registering for her classes, you survey your daughter's (or son's) academic course load for the upcoming school year, and it looks something like this...

1st Period:  Algebra
2nd Period: English
3rd period:  Biology
4th period:  Technology & computing
5th period:  Art
6th Period:  Physical education
7th Period:  Life LCLS 101

As you review the schedule, you notice that the first six classes resemble your own prep school schedule back in the 80s, 90s, or early 2000s.  But then you get to seventh period and are a little confused.  So you ask your child, "What the heck is Life LCLS 101?"

Without thinking, your child blurts out, "Oh, that's just life class; it's where we study leadership, character, and life-skills; you know, the stuff we need to know to be successful in REAL life. Everyone is required to take at least one life course every semester; it's required for graduation. Our principal and teachers are always telling us it's the most important class we attend each day."

"Oh," you reply.  "Cool."  Pause...

"I wish they had had that when I was a student."


Purveyors of Education in
Leadership, Character, & Life Skills
If Freedom Focused has anything to say about it, this mostly theoretical scenario in today's educational world will be standard operating procedure for an increasing number of elementary, middle, and high schools—as well as colleges and universities—by the 2030s.  

How will it happen?  Slowly.  Gradually.  Incrementally, but surely.  Freedom Focused exists for the express purpose to ensure that it does.  

As the Founder and CEO of Freedom Focused, I have always envisioned our organization as being something akin to a 21st century version of FranklinCovey.  But what exactly would a contemporary version of that famous turn-of-the-century day planner company look like?

In some regards, Freedom Focused will look a lot like FranklinCovey.  For example, we will initially build our business on book sales, seminar receipts, and consultation fees.  Later, as we grow and earn greater leverage, we will add additional products and services aimed at promoting personal, professional, and global freedom through Self-Action Leadership—our trademark training philosophy, theory, and model

Like FranklinCovey, we may someday have retail stores that sell books, training materials, and other related products.  Moreover, professional training and consulting services will always form part of the core bedrock of our business model.  This, however, is where the convergence ends and the divergence begins.

How then, will Freedom Focused be different?  How will we distinguish ourselves from FranklinCovey and other professional training companies like it?

At Freedom Focused, our primary concern is
transforming what happens in classrooms across America
The answer to this question lies in our focus.

Instead of aiming primarily at corporate audiences, our fundamental focus will involve the Educational World of communities, schools, homes, and individual lives.  This means that if we had our choice between securing business with every Fortune 1000 Company in the nation, or signing educational contracts with every public school district in the U.S., we would choose the educational contracts over the corporate deals.  This is not to say that we will neglect corporate interests; far from it; nevertheless our primary, long-term objective is to make inroads into traditional classrooms and other educational-based venues.  

Why would we do this when there is far more money to be made in Corporate America?  The answer is simple: our vision at Freedom Focused transcends making money.  It is also larger than merely helping individuals and organizations to be more effective.  Our vision is to influence a widespread shift in the culture itself, bringing about an end to philosophical postmodernism (moral relativism) and leading the onset of philosophical authenticism (moral absolutism).

Changing a culture is not an easy endeavor; it does not happen quickly.  The only way to generate authentic cultural shifts that last is to infiltrate educational systems beginning at the lowest levels (pre-k and elementary), then on to the middle levels (secondary and collegiate), and finally up to the highest levels (graduate and professional).

Our preeminent vision at Freedom Focused is to change Western society and culture by successfully entering educational systems everywhere as advocates, purveyors, and providers of physical (scientific) and metaphysical (moral) Truths.  To get the ball rolling in this direction, we have developed the world's first ever comprehensive, secular, textbook for life that introduces students to philosophical fundamentals that, if learned and consistently applied, will lead any student-practitioner to long-term growth, success, and happiness.

This TEXTBOOK is called, Self-Action Leadership: The Key to Personal, Professional, and Global Freedom.

Far from being a typical self-help book, Self-Action Leadership is a philosophically-oriented academic text rooted in careful and conscientious doctoral research.  It is specifically designed to serve as a seminal, secular text on self-leadership and character education that can be used in classroom settings and beyond.

As the author of this text, I spent 13 years of my life carefully researching, observing, and revising to ensure this text delivers on its promise to influence quantum cultural changes that will signal a new era of peace and hope marked by a resurgence of collective character through personal integrity in the United States and beyond.

The best way to begin accomplishing this mammoth undertaking is to first popularize a message—and text—that can serve as an example and model of what leadership and character education in our schools should look like. And what should it look like?  It should be secular, non-partisan, non-ideological, and rooted in academic research and experiential common sense.

This text has now been written.

We invite you to buy a copy today and read it—with your eye single to the LOVE you have for your children, grandchildren, and someday, your great-grandchildren, as well as the HOPE you hold for their future.

Click HERE to buy a copy of Self-Action Leadership.

Down the road a ways, Freedom Focused will continue to diverge from FranklinCovey's original business model by offering full-service, holistic health gyms, comprehensive mental health centers, a leadership, character, and life-skill focused accredited university—Freedom Focused University—outreaches to the homeless, poverty-stricken, and mentally ill, and an artistic, theatrical and motion picture company that produces art, music, stage, and cinematic productions in harmony with our vision of proliferating personal, professional, and global freedom by developing integrity in pursuit of authentic, holistic, personal growth.

Such marvelous dreams can yet become reality; but they must follow on the heels of other, more fundamental developments.  For now, our task is to put first things first, and our FIRST task is to proliferate and popularize the philosophy and message of Self-Action Leadership.  For that to happen, the message has to be read and then shared.  We invite you to help us get the ball rolling in the direction of Freedom by buying our book, signing up to receive our blog articles, and visiting our website at www.freedomfocused.com

Click HERE to buy a copy of Self-Action Leadership.


Self-Action Leadership:
The Textbook of Authenticism
SELF-ACTION LEADERSHIP is the key catalyst for initiating transformational leadership that lasts in any organization. The truth of the matter really is that simple; and the transformation of organizations through the holistic development of individuals really is that difficult—yet altogether possible for anyone willing to invest the time, effort, and sacrifice required to achieve authentic, transformational results.

Unlike any training program that has ever preceded it, Self-Action Leadership provides a single vehicle wherewith individual self-leaders can discover—and then act—upon the great truth that HOLISTIC personal development and growth spanning the mental, moral, spiritual, physical, emotional, social, and financial elements of our individual natures is within the grasp of each one of us.

NoteFreedom Focused is a non-partisan, for-profit, educational corporation. As such, we do not endorse or embrace political figures. We do, however, comment from time-to-time on historical or political events that provide pedagogical backdrops to illuminating principles contained in the SAL Theory & Model.


Click HERE to learn more about the SAL Theory & Model.


To receive weekly articles from Freedom Focused & Dr. Jordan R. Jensen, sign up with your e-mail address in the white box on the right side of this page where it says "Follow by E-mail."


Click HERE to read more about Dr. Jensen's book, Self-Action Leadership, and to review what experts in the leadership field are saying about this groundbreaking new personal development handbook.


Click HERE to learn more about Dr. Jordan R. Jensen.

Click HERE to visit the Freedom Focused website.







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